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Pasadena In Focus
May - June 2012

Vote Online To Rebuild Pasadena’s Urban Forest

digThe devastating hurricane-force windstorm that battered the San Gabriel Valley in December knocked down more than 1,500 Pasadena street trees. Now you can help rebuild our urban forest with just the simple click of a mouse or a tap of a screen.

Recently, two community organizations, the Pasadena Community Foundation and Pasadena Beautiful Foundation, partnered to create the Windstorm Tree Fund and together donated to the city an impressive $40,000 to pay for new trees. Now, just by going online, Pasadenans have a chance to add another $10,000 to that amount.

The Odwalla juice company is awarding $10,000 tree-planting grants to 10 community projects across the country. The Windstorm Tree Fund for Pasadena is one of 20 nominated projects vying for the 10 grants. Winners will be determined simply by the number of online votes cast.

Please take a moment to visit www.odwalla.com/plantatree before May 30, click on VOTE and choose the “Pasadena Windstorm Replacement Project” video. You can only vote once, so please help spread the word with friends through e-mail, Facebook, Twitter, etc.

For more information about the city’s tree replacement efforts, contact Darya Barar, Pasadena Parks and Natural Resources, at 626-744-3846.

For information about how you can contribute directly to the Windstorm Tree Fund for Pasadena and to follow its progress, visit Pasadena Beautiful Foundation online at www.pasadenabeautiful.org and Pasadena Community Foundation at www.pasadenacf.org. Facebook users can “like” the Windstorm Tree Fund for Pasadena page.